7 October 2020 AJAX REMAINS ON HUBLOT TIME UNTIL 2023 The Swiss luxury watchmaker proves once again its love for football! Hublot and Ajax have extended their long-term agreement until the 2022/23 season. Both parties announced the extension of their partnership in the presence of Ajax Amsterdam player Perr Schuurs and Commercial Director of Ajax, Menno Geelen in the Hublot Boutique Amsterdam. Hublot remains both Official Sponsor and Official Timekeeper of Ajax. On behalf of Hublot Schaap en Citroen Jewellers CEO, Mark van Nieuwkerk, signed the contract in the Hublot Boutique Amsterdam. The collaboration with Schaap en Citroen Juweliers, Hublot's exclusive retailer in the Netherlands, will also be extended. Since 2011, the collaboration with Ajax has ensured overwhelming success in brand awareness for Hublot in the Netherlands. This also contributed to the opening of the Hublot Boutique Amsterdam at P.C. Hooftstraat 142 in 2018. Alongside Chelsea, Juventus and SL Benfica, Ajax Amsterdam is the fourth European club to be part of Hublot's squad. “Hublot has been a highly valued partner for almost ten years now. Hublot has been the first luxury brand to invest in football in 2006, and today the brand is present in all the big competitions as well as all the important clubs, and we are proud to be among this outstanding international line-up. ” Menno Geelen Commercial Director of Ajax “Since our partnership began in 2011, Ajax has continued to shine as one of Europe’s most exciting teams, and one with consistently promising young talent, thereby naturally leading us to renew our partnership for another 3 years. ” Ricardo Guadalupe CEO of HUBLOT LATEST NEWS THE COUNTDOWN IS ON: TWO WEEKS TO GO UNTIL HUBLOT STARTS THE CLOCK ON UEFA WOMEN’S EURO 2025™ FOOTBALL COMES TO SWITZERLAND THIS SUMMER WITH THE UEFA WOMEN’S EURO 2025™. HUBLOT, THE FIRST WATCH IN FOOTBALL, WILL TIME EVERY MINUTE AS THE TOURNAMENT’S OFFICIAL TIMEKEEPERNYON, Switzerland, 18 June 2025 – Two weeks to go! The UEFA Women’s EURO 2025™ begins on Wednesday July 2 and Hublot will be there to time every minute. The festival of football will be contested by 16 teams across eight venues in Hublot’s home country of Switzerland. As the first luxury Swiss watch in football, Hublot will serve as the tournament’s Official Timekeeper, reprising its role from when the event was held in England three years ago. learn more ONE CLICK TO SUMMER MODE June 5th, 2025, Mykonos - If there’s one thing not to miss this season, it’s the launch of the new Big Bang Unico Summer 2025 and the unforgettable Hublot Summer event that comes with it. Since 2017, Hublot has been beach-hopping through the most exclusive Mediterranean hotspots, bringing its bold energy to the places where summer never sleeps. In the heart of Mykonos, Hublot Ambassador and the world’s fastest man Usain Bolt and Friend of the Brand, Mattia Vitale, member of DJ trio Meduza set the tone for an exclusive summer celebration with press, clients, KOLs and members of the Hublot family. Drenched in sun-kissed orange and Mediterranean blue, the Big Bang Unico Summer 2025 captures the essence of endless days under the sun, warm sand between your toes and waves gently lapping the shore. learn more
