18 March 2024 RENOWNED ARCHITECT MA YANSONG NEW FRIEND OF THE BRAND MA Yansong’s architecture and Hublot’s watchmaking share a common vision of transforming their art into an interactive, 3D experience, fusing the natural and the human-made, creating advanced designs with an affinity for Nature. MA YANSONG AT ONE WITH NATURE MA Yansong, the visionary Founder and Principal Partner of MAD Architects (2004), redefines architecture with a focus on emotional and spiritual needs, blending humanity and Nature. Born in Beijing in 1975, MA set up his own practice two years after achieving his Masters from Yale. He has spent 20 years gaining international acclaim for his imaginative and human centric designs. His renowned projects – including the Harbin Opera House and Absolute Towers – showcase a unique symbiosis of the natural and human-made. MA, the first Chinese architect to win an overseas landmark project, sees architecture as a medium to reconnect people with Nature, fostering respect and harmony. MA has garnered admiration through his masterfully crafted, spatiotemporal, sculptural forms disappearing into the city and landscape; forms that are driven by intuition, expression and emotion. “As Hublot welcomes MA Yansong as a Friend of the Brand, his fusion of storytelling, cultural exploration and architectural innovation aligns seamlessly with our commitment to a future which celebrates designs that are bold and imaginative, continuous and fluid, complex and three-dimensional. His mission to explore and contribute to the ideal future of living, along with his advanced designs conceived with an affinity for Nature, echo the contribution we would like to bring through watchmaking. He is a source of inspiration in his unique and different way of building bridges between Nature & Humanity, creating buildings as constructed Nature.” RICARDO GUADALUPE HUBLOT CEO “Hublot & I share the conviction that architecture and watchmaking are not just about buildings or watches, but instead both involve massive relearning to become non-conformists. My first, unique and different approach to architecture is a methodical exploration of humanity, Nature and creativity. In the way Hublot explores the wealth of natural materials, we share this belief in a symbiosis between the natural and human-made. We believe in design more responsive to human emotion, placing equal emphasis on technology and Nature. ” MA YANSONG ARCHITECT FIRST. UNIQUE. DIFFERENT IN HIS OWN WAY In terms of what makes MA’s vision and work first, unique and different in his own way, there is also a strong connection to how MA and Hublot envision their contribution to the future of both architecture and watchmaking. Innovative fusion of tradition and modern design MA Yansong distinguishes himself through a unique sense of aesthetic appeal inspired by traditional Chinese elements and modern design principles. Breaking barriers through innovation and distinctiveness As an architect, MA Yansong is celebrated for pushing boundaries, embracing innovation and shaping a distinctive narrative in the world of contemporary architecture. Organic forms challenging conventional norms His architecture is characterized by organic, flowing forms featuring neutral skins, in perpetual continuation of the site and natural landscape, challenging conventional norms. Rethinking design to be at one with Nature MA's creations often evoke a sense of harmony with nature, integrating buildings into their surroundings and environment, fostering a sense of unity. MA Yansong creates buildings of freedom that rethink our fellowship with Nature 최신 뉴스 원 클릭 썸머 모드 2025년 6월 5일, 미코노스 – 이번 시즌 절대 놓쳐선 안 될 단 하나의 순간, 바로 빅뱅 유니코 썸머 2025 출시와 함께 펼쳐진 위블로의 잊지 못할 썸머 이벤트입니다. 2017년부터 위블로는 여름의 활기를 지닌 지중해 최고의 핫스팟을 따라 브랜드 특유의 대담한 에너지를 전해왔습니다. 그 여정을 이어 미코노스에서는 위블로 앰버서더이자 세계에서 가장 빠른 사나이, 우사인 볼트, 그리고 DJ 트리오 메두사의 멤버이자 프랜드 오브 더 브랜드인 마티아 비탈레가 함께 참석해, 프레스, VIP, KOL, 그리고 위블로 패밀리와 함께 여름 축제의 서막을 열었습니다. 태양빛을 머금은 오렌지와 지중해의 블루 컬러로 물든 이번 빅뱅 유니코 썸머 2025는 끝없이 펼쳐진 햇살 아래의 나날, 발끝으로 느껴지는 따뜻한 모래, 그리고 잔잔한 파도 소리를 고스란히 담아냅니다. 더 알아보기 BRUTALIST IN SPIRIT. PRECISION BY DESIGN FIFTH AVENUE, NEW YORK – MAY 28th, 2025 – Concrete—once a symbol of Brutalism and big infrastructure—has become a pillar of high design, continually reimagined for its texture, tonality, and radical versatility. In the hands of artists, architects, and designers, it’s gone from raw and utilitarian to refined and expressive. With the new Big Bang MECA-10 Concrete Jungle, Hublot transforms this iconic material into a bold new expression of watchmaking—fusing horology with urban grit in a tribute to New York City’s skyline, street culture, and soul. 더 알아보기
