18 March 2024 RENOWNED ARCHITECT MA YANSONG NEW FRIEND OF THE BRAND MA Yansong’s architecture and Hublot’s watchmaking share a common vision of transforming their art into an interactive, 3D experience, fusing the natural and the human-made, creating advanced designs with an affinity for Nature. MA YANSONG AT ONE WITH NATURE MA Yansong, the visionary Founder and Principal Partner of MAD Architects (2004), redefines architecture with a focus on emotional and spiritual needs, blending humanity and Nature. Born in Beijing in 1975, MA set up his own practice two years after achieving his Masters from Yale. He has spent 20 years gaining international acclaim for his imaginative and human centric designs. His renowned projects – including the Harbin Opera House and Absolute Towers – showcase a unique symbiosis of the natural and human-made. MA, the first Chinese architect to win an overseas landmark project, sees architecture as a medium to reconnect people with Nature, fostering respect and harmony. MA has garnered admiration through his masterfully crafted, spatiotemporal, sculptural forms disappearing into the city and landscape; forms that are driven by intuition, expression and emotion. “As Hublot welcomes MA Yansong as a Friend of the Brand, his fusion of storytelling, cultural exploration and architectural innovation aligns seamlessly with our commitment to a future which celebrates designs that are bold and imaginative, continuous and fluid, complex and three-dimensional. His mission to explore and contribute to the ideal future of living, along with his advanced designs conceived with an affinity for Nature, echo the contribution we would like to bring through watchmaking. He is a source of inspiration in his unique and different way of building bridges between Nature & Humanity, creating buildings as constructed Nature.” RICARDO GUADALUPE HUBLOT CEO “Hublot & I share the conviction that architecture and watchmaking are not just about buildings or watches, but instead both involve massive relearning to become non-conformists. My first, unique and different approach to architecture is a methodical exploration of humanity, Nature and creativity. In the way Hublot explores the wealth of natural materials, we share this belief in a symbiosis between the natural and human-made. We believe in design more responsive to human emotion, placing equal emphasis on technology and Nature. ” MA YANSONG ARCHITECT FIRST. UNIQUE. DIFFERENT IN HIS OWN WAY In terms of what makes MA’s vision and work first, unique and different in his own way, there is also a strong connection to how MA and Hublot envision their contribution to the future of both architecture and watchmaking. Innovative fusion of tradition and modern design MA Yansong distinguishes himself through a unique sense of aesthetic appeal inspired by traditional Chinese elements and modern design principles. Breaking barriers through innovation and distinctiveness As an architect, MA Yansong is celebrated for pushing boundaries, embracing innovation and shaping a distinctive narrative in the world of contemporary architecture. Organic forms challenging conventional norms His architecture is characterized by organic, flowing forms featuring neutral skins, in perpetual continuation of the site and natural landscape, challenging conventional norms. Rethinking design to be at one with Nature MA's creations often evoke a sense of harmony with nature, integrating buildings into their surroundings and environment, fostering a sense of unity. MA Yansong creates buildings of freedom that rethink our fellowship with Nature 최신 뉴스 클래식 퓨전 에센셜 시리즈, 토프로 돌아오다 2025년 7월 3일 – 에센셜 그레이 에디션으로 강렬한 인상을 남긴 위블로가 이번에는 새로운 방향으로 나아갑니다. 이번엔 ‘토프(Taupe)’입니다. 위블로의 모노크롬 컬러 시리즈 에센셜의 네 번째 에디션, ‘클래식 퓨전 에센셜 토프가 42mm와 45mm 두 가지 사이즈로 출시됩니다. 두 제품 모두 온라인 전용으로 만나볼 수 있으며, 이전 시리즈들과 마찬가지로 컬렉터들에게 특별한 의미를 지닌 타임피스입니다. 더 알아보기 카운트 다운이 시작됩니다. 2주후 UEFA 여자 유로 2025™의 공식 타임키퍼 위블로의 시계가 다시 움직이기 시작합니다. 이번 여름, UEFA 여자 유로 2025™와 함께 스위스에 축구가 찾아옵니다 축구와 함께한 첫 번째 워치, 위블로가 공식 타임키퍼로 모든 순간을 기록합니다 2025년 6월 18일, 스위스 니옹 – UEFA 여자 유로 2025™가 단 2주 앞으로 다가왔습니다. 오는 7월 2일(수), 위블로는 이번에도 경기의 매 순간을 함께합니다. 유럽을 대표하는 16개국이 참가하는 이번 대회는 위블로의 본고장 스위스 8개 도시에서 펼쳐지며, 위블로는 지난 2022년 영국 대회에 이어 다시 한 번 공식 타임키퍼로 활약합니다. 더 알아보기